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	<title>Barefoot Blog &#187; Blog</title>
	<link>http://www.thinkbarefoot.com</link>
	<description>Marketing the Pursuit of Happiness</description>
	<pubDate>Tue, 15 Jul 2008 13:54:33 +0000</pubDate>
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		<title>The times&#8230;how they haven&#8217;t changed.</title>
		<link>http://www.thinkbarefoot.com/uncategorized/2008/06/the-timeshow-they-havent-changed/</link>
		<comments>http://www.thinkbarefoot.com/uncategorized/2008/06/the-timeshow-they-havent-changed/#comments</comments>
		<pubDate>Sun, 22 Jun 2008 19:41:26 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[I&#8217;m in the midst of yet another great book &#8212; &#8220;Buying In: The Secret Dialogue Between What We Buy and Who We Are&#8221; by Rob Walker of The New York Times. On page 96, I cam across Walker&#8217;s interesting summary of a particular article:
&#8220;[Consumers] are banding together, becoming &#8216;better educated and better organized,&#8217; with a [...]]]></description>
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		<title>Praise makes people as happy as cash.</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/04/praise-makes-people-as-happy-as-cash/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/04/praise-makes-people-as-happy-as-cash/#comments</comments>
		<pubDate>Fri, 25 Apr 2008 20:29:38 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[Reuters Science today reported on a couple of new studies that suggest people get as big of a kick out of being praised as they do by being handed cash. Our social standing is as important as our economic standing.
As reported in the piece, researchers &#8220;&#8230;found that these seemingly different kinds of rewards &#8212; a [...]]]></description>
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		<title>Does money buy happiness? No. Wait, yes. Uh, maybe.</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/04/does-money-buy-happiness-no-wait-yes-uh-maybe/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/04/does-money-buy-happiness-no-wait-yes-uh-maybe/#comments</comments>
		<pubDate>Mon, 21 Apr 2008 16:17:37 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[There&#8217;s a little economic ditty called the Easterlin Paradox (after economist Richard Easterlin) which suggests that economic growth within a country does not necessarily lead to greater happiness (except for those in poverty, struggling to stay alive, who then come upon the means to pay for basic necessities). What Easterlin believed had a greater impact [...]]]></description>
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		<title>Red Happiness v. Blue Happiness</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/04/red-happiness-v-blue-happiness/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/04/red-happiness-v-blue-happiness/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 19:01:31 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[I&#8217;m not out to offend anyone&#8217;s political sensibilities, but some research analysis by Arthur Brooks suggests that conservatives are more happy than liberals. Conservatives were about twice as likely to call themselves &#8220;very happy&#8221; when compared to liberals. And you can&#8217;t blame it on President George Bush; according to the pollsters, conservatives have considered themselves [...]]]></description>
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		<title>The pursuit of unhappiness?</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/04/the-pursuit-of-unhappiness/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/04/the-pursuit-of-unhappiness/#comments</comments>
		<pubDate>Mon, 14 Apr 2008 17:59:56 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[Once again my nose has found its way inside a really enjoyable and thought-provoking book. It&#8217;s called &#8220;Against Happiness,&#8221; and its written by Eric G. Wilson, an English professor at Wake Forest University. Though I&#8217;m not yet finished reading the book, I can sum up its main point like this:
The American culture is so happiness [...]]]></description>
		<wfw:commentRss>http://www.thinkbarefoot.com/blog/rocketing/2008/04/the-pursuit-of-unhappiness/feed/</wfw:commentRss>
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		<title>Click and be happy!</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/04/click-and-be-happy/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/04/click-and-be-happy/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 19:17:45 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[The Gallup people tell us in a recent international study&#8220;But wait!&#8221;, you say. &#8220;Obviously those with TV&#8217;s have more money than those without and, therefore, can afford more happiness.&#8221; But, Gallup says, even when you consider those with and those without TV&#8217;s who make the same amount of money, people with the TV&#8217;s still come [...]]]></description>
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		<title>Happiness is being treated fairly</title>
		<link>http://www.thinkbarefoot.com/blog/technology/2008/03/happiness-is-being-treated-fairly/</link>
		<comments>http://www.thinkbarefoot.com/blog/technology/2008/03/happiness-is-being-treated-fairly/#comments</comments>
		<pubDate>Wed, 26 Mar 2008 13:37:03 +0000</pubDate>
		<dc:creator>Sean Brown</dc:creator>
		
		<category><![CDATA[Agency Culture]]></category>

		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.thinkbarefoot.com/blog/technology/2008/03/happiness-is-being-treated-fairly/</guid>
		<description><![CDATA[On nearly a daily basis, I find myself asking the question, &#8220;What has happened to customer service these days?&#8221;  Perhaps part of the problem is that I&#8217;ve let the corporate-speak term &#8220;customer service&#8221; enter into my vocabulary.  How about just treating me fairly?  Then you won&#8217;t have to invent an entire department [...]]]></description>
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		<title>Spend and be happy.</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/03/spend-and-be-happy/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/03/spend-and-be-happy/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 15:56:04 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<category><![CDATA[Rocketing]]></category>

		<guid isPermaLink="false">http://www.thinkbarefoot.com/blog/rocketing/2008/03/spend-and-be-happy/</guid>
		<description><![CDATA[One of our copywriters here at Barefoot, Sarah Knott, brought to my attention a study published in the March 21 issue of the journal Science that suggests people gain even more happiness when they spend their money on other people than when they buy stuff for themselves. You can read a nice overview of the [...]]]></description>
		<wfw:commentRss>http://www.thinkbarefoot.com/blog/rocketing/2008/03/spend-and-be-happy/feed/</wfw:commentRss>
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		<title>The happy gene.</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/03/the-happy-gene/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/03/the-happy-gene/#comments</comments>
		<pubDate>Fri, 07 Mar 2008 15:18:22 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[New research, just announced in the journal Pyschological Science, suggests that happiness is, in part, genetic. The University of Edinburgh study of about 1,000 pairs of twins, identical and not identical, concluded that genes accounted for about 50% of the personality traits that make people happy. (Our relationships, health and jobs contribute the other 50%.) [...]]]></description>
		<wfw:commentRss>http://www.thinkbarefoot.com/blog/rocketing/2008/03/the-happy-gene/feed/</wfw:commentRss>
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		<title>Happiness American Style</title>
		<link>http://www.thinkbarefoot.com/blog/rocketing/2008/02/happiness-american-style/</link>
		<comments>http://www.thinkbarefoot.com/blog/rocketing/2008/02/happiness-american-style/#comments</comments>
		<pubDate>Fri, 22 Feb 2008 14:56:19 +0000</pubDate>
		<dc:creator>Steve Kissing</dc:creator>
		
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		<description><![CDATA[Is their a particular &#8220;brand&#8221; of American happiness? It sure seems so. We Americans see happiness as a right, literally and figuratively. Perhaps that why so many of us so eagerly seek out one of the countless books about how to get and stay happy whenever we feel we&#8217;re not getting a big enough, or [...]]]></description>
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